Source Analysis

Source analysis looks beyond a single citation to the pattern of sources AI engines lean on across your whole category. It reveals which domains are quietly shaping the recommendations buyers receive, and which of them you are absent from.

What Rankry measures

Rankry aggregates the cited and referenced sources across all your tracked prompts, ranks the domains by how often they influence answers in your category, and flags where competitors are present and you are not. The result is a map of the sources that move your market.

Fields & metrics

FieldWhat it holds
Influential domainsSources that recur across category answers.
Your presenceWhether and where you appear on each.
Competitor presenceWhich rivals each source features.
Opportunity scoreWhere earning presence would move the needle most.

Example use case

Source analysis shows that a single industry roundup is cited in nearly half of the answers for a category, and it omits the brand entirely. Getting added to that one page lifts visibility across dozens of prompts at once.

Related

FAQ

Source analysis questions

How is source analysis different from citation tracking?
Citation tracking is per-answer: which sources this answer cited. Source analysis is aggregate: which domains shape your category overall and where the biggest opportunities sit.
Why do a few sources matter so much?
Because AI engines lean on corroboration, a domain cited across many answers exerts outsized influence. Earning presence there can lift many prompts at once.
Can it tell me where to focus?
Yes. Rankry highlights the high-influence domains where you are absent but competitors are present, so outreach effort goes where it pays off most.