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AI visibility tools compared: Rankry, Searchable, Peec AI, Otterly AI and ZipTie
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AI visibility tools
5 toolsChecked October 25, 2026
In short
AI visibility tools are software that ask AI engines the questions your buyers ask and report whether the answers name, rank and cite your brand. This page compares five self-serve tools feature by feature, using what each vendor publishes on its own website. Rankry, which makes this page, includes three engines on Base, five on Pro and optional Claude, Grok, Meta Muse and Copilot, and it pairs tracking with a site audit, drafts and an action plan. The others lead elsewhere, and we say where.
Feature table
How do the main AI visibility tools compare?
Every row below was checked on the vendor’s own site. “Yes” means the vendor states it; “Add-on” means it costs extra; “No” means the vendor says it does not do it; “Not public” means we could not find it stated.
| Capability | Rankry | Searchable | Peec AI | Otterly AI | ZipTie |
|---|---|---|---|---|---|
| AI engines tracked | Base: ChatGPT, Gemini, Perplexity. Pro adds AI Overviews and AI Mode. Base add-ons: AI Overviews or AI Mode $20/mo each, Grok $35/mo, Claude $50/mo, Meta Muse $50/mo, Copilot (Azure GPT + Bing) $25/mo. Pro: Grok $70/mo, Claude $100/mo, Meta Muse $100/mo, Copilot $50/mo | ChatGPT, Perplexity, AI Overviews on every plan; Claude, Grok, Gemini, AI Mode, Copilot, DeepSeek, Meta Muse as add-ons | Choose 3 of ChatGPT, AI Mode, AI Overviews, Copilot, Gemini, Naver AI; Perplexity as add-on; Claude and Grok on Enterprise | ChatGPT, Perplexity, AI Overviews, Copilot; AI Mode, Gemini, Claude as paid add-ons | 7: ChatGPT, AI Overviews, Perplexity, AI Mode, Copilot, Bing AI Overview, Gemini |
| Google AI Overviews | Add-on($20/mo on Base; included on Pro) | Yes | Yes(one of 3 picks) | Yes | Yes |
| Google AI Mode | Add-on($20/mo on Base; included on Pro) | Add-on | Yes(one of 3 picks) | Add-on | Yes(paid plans) |
| Claude and Grok | Add-on(Base: Claude $50/mo, Grok $35/mo; Pro: Claude $100/mo, Grok $70/mo) | Add-on | No(Enterprise only) | Add-on(Claude; Grok not listed) | No |
| How often prompts run | Daily by default; every 3 or 7 days also available; new prompts answered right away | Not public | Daily | Not public | Every 1, 7 or 30 days |
| Prompt history with full answersevery run kept, with the answer text | Yes(full answer for every new run) | Yes | Yes(last 100 runs per prompt) | Yes | Yes |
| Competitor discoverycompetitors found or suggested for you | Yes(from your first report) | Yes(suggestions) | Yes(suggestions) | Yes(suggestions in its API) | Yes |
| Citations and gap analysissources that cite rivals and not you | Yes | Yes | Yes | Yes | Yes |
| Opportunitiesprompts or questions worth targeting | Yes | Yes | Yes | Yes(prompt research) | Yes |
| Content drafts | Yes(Content Studio) | Yes | Yes(rewrites of existing pages) | Not public(content briefs listed) | Add-on |
| Action plan and tasks | Yes | Yes | Yes | Yes | Yes(Action Center) |
| Site auditcan AI crawlers read your site | Yes(36 checks) | Yes | Yes(crawlability audit and site checks) | Yes(GEO audit) | No |
| Google Search Console | Yes(Base and Pro) | Yes | Yes(early access) | Not public(GSC keywords can feed prompt research) | Yes |
| PageSpeed / Core Web Vitals | Yes(PageSpeed Insights, your Google API key) | Yes(Core Web Vitals check in audits) | Not public | Not public | Not public |
| AI trafficvisits that come from AI platforms | Yes(Pro: human visits and Perplexity queries) | Yes(GA4 or its own tracking) | Yes(GA4 integration) | Yes(AI crawler and agent visits, Standard and up) | No |
| MCP server | Yes(every plan) | Yes | Yes | Yes(Standard and up) | Add-on |
| In-app AI assistant | Yes(Rankry Brain) | Yes | Yes(Peec agent) | Not public | Not public |
| Free trial | 7 days on Base, no card | 14 days, no card | Yes (length not public) | 7 days, no card | 7 days, no card |
| Entry price | $79/mo billed annually ($99 monthly) | $125/mo (Pro, 100 prompts per model) | $95/mo (Starter, 50 prompts, 3 models) | $29/mo (Lite, 15 prompts) | Pay per check ($0.01); presets from $25.65/mo |
Verified on searchable.com, peec.ai, otterly.ai and ziptie.ai on October 25, 2026. Rankry values describe the product today; Google AI Overviews and AI Mode are included on Rankry Pro. Search Console and PageSpeed are included on Base and Pro. Features and prices change, so check each vendor before you buy.
Engines
Which AI visibility tool tracks the most engines?
Rankry tracks nine engines and ZipTie seven surfaces, and the two sets only partly overlap. Rankry asks ChatGPT, Claude, Gemini, Perplexity, Grok and Meta Muse through their APIs with web search on, captures Google AI Overviews and AI Mode from Google’s live results on Pro or with Base add-ons, and offers Copilot as Azure GPT with Bing web search through Microsoft’s official API. ZipTie covers ChatGPT, Google AI Overviews, Perplexity, Google AI Mode, Microsoft Copilot, Bing AI Overview and Gemini.
The other three build coverage from a base set. Searchable includes ChatGPT, Perplexity and Google AI Overviews and offers seven more engines as add-ons. Peec AI’s self-serve plans let you choose three models, with up to 13 on Enterprise. Otterly AI includes ChatGPT, Perplexity, Google AI Overviews and Copilot, and charges for Gemini, Claude and AI Mode.
Count matters less than fit. If your buyers ask Claude or Grok, Rankry offers both as add-ons on Base and Pro; Searchable sells them as add-ons and Peec AI offers them on Enterprise. Meta Muse is a Rankry add-on too. ZipTie and Otterly AI include Copilot tracking; Rankry offers Copilot as Azure GPT with Bing web search through Microsoft’s official API.
Google AI
Which tools track Google AI Mode and AI Overviews?
All five track Google AI Overviews. Google AI Mode is where they differ: Rankry includes it on Pro or offers it on Base for $20/month, ZipTie on paid plans, and Peec AI as one of your three model picks, while Searchable and Otterly AI sell it as an add-on. When Google shows no AI Overview for a query, Rankry records zero visibility for that answer instead of skipping it.
Claude and Grok
Which tools include Claude and Grok?
Rankry offers Claude at $50/month on Base or $100/month on Pro, and Grok at $35/month on Base or $70/month on Pro and asks each with web search on. Searchable offers them as add-ons, Peec AI offers them on Enterprise, Otterly AI sells Claude as an add-on and does not list Grok, and ZipTie states that it does not monitor either.
Pricing
How much do AI visibility tools cost?
Entry prices run from about $25 to $125 a month, but the number that matters is the price with the engines you need. Several tools charge per extra engine, so a cheap entry plan can cost more once Claude, Gemini or AI Mode is added.
| Tool | Entry price | Higher plans | Annual discount | Engines in the base price | Free trial |
|---|---|---|---|---|---|
| Rankry | $99/mo, or $79/mo billed annually (Base) | $249/mo, or $199/mo billed annually (Pro); Enterprise custom | About 20% | Base: ChatGPT, Gemini, Perplexity. Pro adds Google AI Overviews and AI Mode; other engines optional | 7 days on Base, no card |
| Searchable | $125/mo (Pro) | $400/mo (Scale); Enterprise $999/mo | 20% | ChatGPT, Perplexity, Google AI Overviews | 14 days, no card |
| Peec AI | $95/mo (Starter) | $245/mo (Pro), $495/mo (Advanced); Enterprise custom | 15% | 3 models of your choice | Yes (length not public) |
| Otterly AI | $29/mo (Lite) | $189/mo (Standard), $489/mo (Premium); Enterprise custom | 15% | ChatGPT, Perplexity, Google AI Overviews, Copilot | 7 days, no card |
| ZipTie | Presets from $25.65/mo; $0.01 per check | Presets from $340.20/mo and $1,647/mo; custom builds | 20% (5% quarterly, 10% semi-annual) | The engines you enable, up to 7 | 7 days, no card (ChatGPT, AI Overviews, Copilot) |
Prices in US dollars, checked on each vendor’s pricing page on October 25, 2026.
Beyond tracking
Which tools help you fix visibility, not just monitor it?
All five now go past a dashboard: each lists recommended actions or next steps, and each finds competitors and source gaps. The differences are in the tools that do the work.
Content
Rankry’s Content Studio drafts new articles, comparison pages and FAQ sections from your opportunities. Searchable generates articles on a monthly allowance. Peec AI rewrites existing pages. ZipTie sells content generation as an add-on. Otterly AI lists content briefs.
Site audit
Rankry runs 36 checks plus PageSpeed. Searchable runs site audits with a Core Web Vitals check, Peec AI audits AI crawler access and checks sitemaps and llms.txt, Otterly AI’s GEO audit tests AI crawlers against your robots.txt and server, and ZipTie states that it does not audit sites.
Traffic
Rankry (Pro) and Searchable count visits from AI platforms, Peec AI does so through GA4, Otterly AI logs AI crawlers and agents, and ZipTie states that it does not show AI traffic.
Rankry ties these steps together. Opportunities lists the prompts no brand owns yet, the Write button opens Content Studio with the brief filled in, and the Action plan orders the work in three steps: fix your website, win open questions, beat your competitors.
Fit
Which tool fits which team?
Each tool has a different center of gravity. Open the head-to-head page for the full table, prices and FAQs.
Rankry
Teams that want to find, measure and fix in one tool
ChatGPT, Gemini and Perplexity on Base, two Google engines added on Pro, Claude, Grok, Meta Muse and Copilot as optional add-ons, AI Volume on every prompt, then Opportunities, Content Studio drafts, an ordered action plan and a 36-check site audit.
Searchable
Agencies and teams that need content at volume
Agency plans, white-labeling on Enterprise tiers, fixed monthly article and audit allowances, GA4 and Search Console, an in-app agent and MCP on every plan. Claude, Grok, Gemini and AI Mode are add-ons.
Peec AI
Analytics teams that want daily numbers
Daily tracking, unlimited users, intent classification, multi-country tracking and Looker Studio on Advanced. Plans include three models of your choice; Perplexity is an add-on and Claude and Grok are on Enterprise.
Otterly AI
Small budgets and teams that track Copilot
A $29 Lite plan, Copilot in the core engines, a GEO audit of AI crawler access and AI crawler and agent analytics. Gemini, Claude and AI Mode are paid add-ons; the API and MCP start on Standard.
ZipTie
Teams that need Microsoft surfaces or pay per check
Seven surfaces including Copilot and Bing AI Overview, a cadence of 1, 7 or 30 days, and $0.01 per check. No Claude or Grok, no site audit and no AI traffic, by its own account; content and MCP are add-ons.
Method
How did we compare these tools?
- We read each vendor’s own pricing, feature, help and documentation pages on October 25, 2026. Third-party reviews were not used.
- A capability counts as “Yes” only when the vendor states it. Where we could not find it, the cell says “Not public”.
- “No” appears only where a vendor says in its own words that it does not do something.
- Rankry’s values come from the product as it works today, including what depends on the plan.
- Rankry makes this page. Each head-to-head page lists where the other tool is the better fit.
Explore
Related
What is the best AI visibility tool in 2026?
It depends on what you need next. Rankry fits teams that want broad engine coverage, with Claude, Grok, Meta Muse and Copilot as add-ons, and help fixing what it finds. Searchable fits agencies and content-heavy teams, Peec AI fits analytics teams that want daily data and unlimited users, Otterly AI has the lowest fixed entry price at $29, and ZipTie fits teams that need Microsoft Copilot and Bing AI Overview or prefer to pay per check.
Which AI visibility tool tracks the most engines?
Rankry tracks nine engines: ChatGPT, Claude, Gemini, Perplexity, Grok, Meta Muse, Google AI Overviews, Google AI Mode and Copilot, which it asks as Azure GPT with Bing web search. Base includes three and Pro five; the rest are add-ons. ZipTie tracks seven surfaces: ChatGPT, Google AI Overviews, Perplexity, Google AI Mode, Copilot, Bing AI Overview and Gemini. Peec AI lists up to 13 models on Enterprise, while its self-serve plans include three. Searchable and Otterly AI add engines as paid add-ons.
Which tools track Google AI Mode?
All five can. Rankry includes it on Pro or offers it on Base for $20/month, ZipTie tracks it on paid plans, and Peec AI offers it as one of your three model picks. Searchable and Otterly AI sell it as an add-on; on Otterly AI it costs $9 to $149 a month depending on the plan.
Which tools offer Claude and Grok tracking?
Rankry offers Claude at $50/month on Base or $100/month on Pro, and Grok at $35/month on Base or $70/month on Pro. Searchable sells them as add-ons, Peec AI offers them on Enterprise, Otterly AI sells Claude as an add-on and does not list Grok, and ZipTie states that it does not monitor either.
Which AI visibility tool is cheapest?
Otterly AI has the lowest fixed plan at $29 a month for 15 prompts. ZipTie has no fixed tiers and charges $0.01 per check, with presets from $25.65 a month. Rankry starts at $79 a month billed annually ($99 monthly), Peec AI at $95 and Searchable at $125. The cheapest choice depends on how many prompts and engines you need, because several tools charge extra for engines.
Do these tools show the full AI answer?
Yes, all five say they keep answer-level detail. Rankry shows the full answer for every new run next to the brands ranked and sources cited. ZipTie stores the full answer and cited sources per check, Peec AI shows the last 100 chats per prompt, Otterly AI shows the full AI response, and Searchable stores answer-level evidence.
Which tools have an MCP server?
All five offer one, on different terms. Rankry and Searchable include it on every plan, Peec AI lists it, Otterly AI includes it from the $189 Standard plan, and ZipTie sells API and MCP access as a $10 monthly add-on. Rankry’s MCP server has 21 tools and one API key reads every project on the account.
How often do these tools check prompts?
Peec AI lists daily tracking on its self-serve plans, and ZipTie lets you run each project every 1, 7 or 30 days. Rankry refreshes reports daily by default, with 3-day and 7-day options and answers new prompts right away. Searchable and Otterly AI do not state a frequency on the pages we checked.
Which tools offer a free trial?
All five. Rankry, Otterly AI and ZipTie offer 7 days with no card, Searchable offers 14 days with no card on its self-serve plans, and Peec AI offers a free trial without publishing its length.
Why are only five tools on this page?
We list only tools whose features and prices we have checked on their own websites for this page. Other tools may be added once they are verified the same way. Rankry makes this page, so we also show where each competitor is stronger.
See Rankry on your own brand
The best comparison is your own data. Rankry writes your prompts from your site and runs the first report.
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