Don't just get mentioned
Get chosen first
Visibility tells you AI sees your brand. Positioning tells you where it ranks — and whether anyone will ever read your name.
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Being mentioned isn't
being chosen
"We got mentioned in ChatGPT" feels like a win. Then the month ends, nothing converted, and you're left wondering what went wrong.
Here's what went wrong: you were #6 on a list of 10. Users locked their eyes to the top, picked one of the first three names, and closed the tab before they ever scrolled to yours. In an AI answer, rank is the whole game.
For each answer, we record exactly where your brand lands in the list. Across every model, every category, every prompt. One clean rank you can actually act on.
ChatGPT
Claude
Gemini
Perplexity
GrokRaw AI answers
hide more than they show
Ask any AI for a recommendation. You'll get 2 or 3 names. Always the same big players. If you're a mid-size brand in a competitive space with 30+ options, you won't appear. Ever. The model didn't forget you. It just stopped talking before it got to your name.
We force every AI model to rank its top 10. That means the model has to think deeper, go past the obvious winners, and place every brand in order. Your brand at #7? That's not invisible. That's a real position with a real path to #4. Without structured ranking, you'd never know you were in the conversation at all.
Position #2 out of 10 tells you where you stand. Position #2 out of 3 leaves too much to guess. Fixed scale. Consistent data. Clearer picture.
"Average position"
hides more than it shows
A 3.9 average rank sounds decent. But it can mean "steady #4 everywhere" or "#1 on ChatGPT and #8 on Gemini." Those are two entirely different problems with two entirely different fixes.
ChatGPTClaudePerplexityGrokGeminiOne model drags your average down. Without the breakdown, you'd never know which one.
What every metric actually tells you
Four metrics that turn a position number into a plan. Each one answers a different question about your competitive standing.
The percentage of prompts where your brand lands at the top. This is your win rate, pure and simple. Not first? We show you exactly who beats you and on which prompts.
AI users behave like search users: they pick from the first few results. If you're in the top 3 on 78% of prompts, you're being seen. If that number drops below 50%, you're disappearing from the conversation.
The average distance between you and whoever's ranked first across all models. 1.2 means you're right on their heels. 4.0 means there's serious ground to cover. This is your concrete target for the quarter.
How wide your rank spreads across prompts and models. A tight range means you own a consistent slot. A wide spread means some models rank you high while others barely include you. The narrower the range, the stronger your hold.
Rank #3 last month
Rank #7 today
Would you have noticed?
Positions shift. Competitors launch campaigns, update content, optimize for AI. Without tracking, you find out you've dropped when it's already too late. We plot your rank across every model, every week. One chart tells you the direction.
Your competitors are already
checking their rank. Are you?
Every week, AI models recommend brands in your category. You're either on the list or you're not. One dashboard. Five models. Updated weekly.
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ChatGPTClaudeGeminiPerplexityGrokUpdated weekly across all models