Improving visibility
AI engines with web search answer from what they find and trust. To be named more often, you need to be on the pages they read, and your own pages need to be easy to read and quote. Rankry shows you where to start on both.
1. Make your own site readable
Section titled “1. Make your own site readable”Run AI Readiness and fix the critical findings first.
- Let AI search crawlers in. If your robots.txt or firewall blocks them, nothing else matters.
- Serve real HTML. Pages that only render in the browser can look empty to a crawler.
- Say who you are in structured data. Organization, WebSite and Product markup, with links to your profiles elsewhere.
- Write for questions. Clear titles, question-shaped headings, short direct answers near the top of the page.
2. Get onto the sources AI already cites
Section titled “2. Get onto the sources AI already cites”Open Sources, filter to Status: Gap and sort by Priority. These are sites the engines read for your prompts that name your rivals and not you.
- Review sites: claim your profile and ask customers for reviews.
- Comparison and round-up articles: pitch the authors, with something new to say.
- Forums and Q&A: answer real threads, honestly. Don’t spam.
- Directories and reference sites: make sure your entry exists and is correct.
3. Answer the questions nobody owns
Section titled “3. Answer the questions nobody owns”Opportunities shows your prompts where few rivals are named and demand is high (“Open field”, “Low competition”), plus questions people ask AI and searches from your Search Console that you don’t track yet. These are the cheapest wins: one strong, specific page can take them.
- Write the page that answers the question better than anything cited today. Content Studio builds it from an outline you approve.
- Add new questions to your prompts so you can watch them move.
4. Take ground from your competitors
Section titled “4. Take ground from your competitors”Open a prompt where a rival wins and read the answers in its detail panel. The engines usually say why: a feature, a price, a use case, a review. Then:
- match or beat that on your own pages, in plain words;
- publish a fair comparison page for the matchups people ask about;
- check Head-to-head and Category battleground for where the gap is widest.
The Action plan turns steps 1, 3 and 4 into concrete moves, and Tasks keeps track of them.
5. Measure
Section titled “5. Measure”Changes take time to show: engines have to find, read and start trusting a page. Expect weeks, not days.
- Watch Visibility and Diversity on the Dashboard, with a 30- or 90-day period.
- Watch the prompts you targeted in Prompts: the per-engine grid in the detail panel shows which engine picks a change up first.
- On Pro, watch AI Traffic for the visits that follow.